artist management
Croshal Entertainment Group maintains a very small roster of carefully-selected management clients, which allows us to devote comprehensive, individual attention to our artists. Our label services capabilities and marketing expertise in every area of the business separate us from most management companies. We help guide, focus, market, and manage all of our artists’ business/revenue streams, protect their creative/artistic vision, while maximizing their potential in all areas of their careers.
what is artist management
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• Utilize our extensive contact list to create opportunities
• Plan and strategize any/all revenue streams (releases, merchandise, etc.)
• Optimization of all social platforms (Facebook, Twitter, Instagram, YouTube, Website, Spotify for Artists, etc.)
• Logo design, album packaging, streaming pages, CD advances, CD pros, banners, ads, e-blasts, and all marketing materials
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• Oversee and manage all revenue streams for the client alongside business management
• Assemble an outsourced team to handle art/production, radio promotion, publicity, social media, music licensing, photo/video shoots, etc. (if needed)
• Create and manage the project budget alongside client
• Crafting of artist bio and press story/angle
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• Oversee and direct all team members with client, and facilitate communication between all team members
• Oversee and obtain approvals (from client) for all artwork and assets used in the campaign, organize and deliver all approvals to team members
• Creation of posting strategy to coincide with single release, album release, radio campaign, press campaign and all team needs for online promotion
• Registering UPC codes, ISRC codes, catalog numbers, and all other metadata