artist management
At Croshal Entertainment Group, we keep our management roster intentionally small—so every artist receives our full attention and hands-on support. This boutique approach allows us to be deeply involved in every aspect of an artist’s career, from big-picture strategy to day-to-day execution.
What sets us apart from traditional management companies is our unmatched expertise in label services and marketing. We don’t just manage—we build, guide, and amplify. We oversee every revenue stream, protect the integrity of our artists’ creative vision, and create smart, strategic plans to unlock their full potential across the board.
what is artist management
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• Utilize our extensive contact list to create opportunities
• Plan and strategize any/all revenue streams (releases, merchandise, etc.)
• Optimization of all social platforms (Facebook, Twitter, Instagram, YouTube, Website, Spotify for Artists, etc.)
• Logo design, album packaging, streaming pages, CD advances, CD pros, banners, ads, e-blasts, and all marketing materials
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• Oversee and manage all revenue streams for the client alongside business management
• Assemble an outsourced team to handle art/production, radio promotion, publicity, social media, music licensing, photo/video shoots, etc. (if needed)
• Create and manage the project budget alongside client
• Crafting of artist bio and press story/angle
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• Oversee and direct all team members with client, and facilitate communication between all team members
• Oversee and obtain approvals (from client) for all artwork and assets used in the campaign, organize and deliver all approvals to team members
• Creation of posting strategy to coincide with single release, album release, radio campaign, press campaign and all team needs for online promotion
• Registering UPC codes, ISRC codes, catalog numbers, and all other metadata